Diet Coke / Coca-Cola Lite "Black Dress"

  • Posted By: Paulriggio
  • Posted In:
  • February 26, 2015

Agency: Johannes Leonardo

OUR ROLE: Music Production, Original Music

The Story: A companion spot to Diet Coke / Coke Lite “Anthem,” “Black Dress” went through a similarly rigorous music production process which had Groove Guild exploring both original and licensed music.

The Result: After chasing down several directions, from dance/remix to retro soul and more, we tapped our own resources to compose this free-spirited track. The music captured the independent style and spirit of the “Wear What You Want, Drink What You Want” message — a fun, sophisticated piano intro building to a bright, ecstatic chorus.