Lincoln Financial - "All In"

  • Posted By: Paulriggio
  • Posted In:
  • May 18, 2016
  • 0 Comments

AGENCY: FCB New York

OUR ROLE: Music Supervision, Music Production, Arrangement

THE STORY: This project started awhile back when we were asked to negotiate the publishing rights for one of Elvis Presley's most iconic songs, "Love Me Tender". Our music supervisor Al Risi jumped in to make this happen, and as usual his personal touch went a long way towards bringing the entire project in on budget.

We then switched gears and worked on some arrangements of the piece for these heart-warming spots about love, tapping an amazing array of singers and artist/composers, and ultimately finding that a charmingly sweet and simple rendition best fit this client and creative.

0 Comments