Pop | Groove Guild

Pop

Coke "Happiness Starters"

AGENCY: DAVID

OUR ROLE: Music Supervision

THE STORY: This inspiring spot is about people having the power to change the world. Groove Guild was brought in to find the perfect song to echo and elevate this message, while underscoring Coke’s commitment to sustainability programs worldwide.

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Diet Coke / Coca-Cola Lite "Anthem"

AGENCY: Johannes Leonardo

OUR ROLE: Music Supervision, Music Production

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Diet Coke / Coca-Cola Lite "Black Dress"

  • Posted By: Paulriggio
  • Posted In: Case Study
  • February 26, 2015
  • 0 Comments

Agency: Johannes Leonardo

OUR ROLE: Music Production, Original Music

The Story: A companion spot to Diet Coke / Coke Lite “Anthem,” “Black Dress” went through a similarly rigorous music production process which had Groove Guild exploring both original and licensed music.

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Tic Tac "Pop Open Fun"

  • Posted By: Paulriggio
  • Posted In: Case Study
  • February 26, 2015
  • 0 Comments

AGENCY: Noise Digital

ANIMATION: Sarofsky

OUR ROLE: Original song, sound design

THE STORY: Sarofsky created a surreal environment where the Tic Tac takes us on an exciting journey that literally transforms one object to another right before our eyes. The world itself also takes on characteristics of the flavor…cool, minty and fresh, which was a great direction for us to develop a visual style around.

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